1766-2016 Rutgers 250

Unlocking the Mystery, Challenge and Opportunity of Big Data

Next Date: This program is available to organizations or groups. Please contact a Learning Consultant for details or to schedule a class at your location.

Investment: Contact a Learning Consultant for Pricing


Every manager who makes a decision makes that decision based on data. The challenge today is gathering, converting and leveraging that data into actions and knowledge.

According to McKinsey & Company, “the amount of data in our world has been exploding, and analyzing large data sets—so-called big data—will become a key basis of competition, underpinning new waves of productivity growth, innovation, and consumer surplus. Leaders in every sector will have to grapple with the implications of big data, not just a few data-oriented managers.”
Big Data

This intensive two-day program provides working professionals with the analytical skills needed for solving business problems using this plethora of available data.

These insights can be used to aid decision making across functions including finance, marketing and operations.

This program has been approved by the New Jersey Department of Labor for workforce training grants. Funding may be available for those receiving unemployment benefits. Contact us for more information.


  • 2 Classroom Days
  • This certificate program is geared towards managers and decision makers at any level. Some job titles of prospective attendees include technology professionals, business analysts, web analysts, marketing and product analysts, customer and market researchers, advertising and communication effectiveness analysts, business developers, sales management, strategic planners, customer relations/service, etc.

During this program participants will learn how to:

  • Analyze and manage vast amounts of data effectively so as to improve your business processes
  • Apply the analysis and learn to define and identify your highest value opportunities
  • Learn to leverage this knowledge and take action to make smarter business decisions

Michael Lowenstein, Ph.D.,CMC

Adjunct Lecturer at Rutgers University School of Business and Chief Research Officer at The Relational Capital Group (www.relationalcapitalgroup.com), a research-based, organizational consulting services firm. Author of five customer-centric management books and over 150 white papers and articles, Lowenstein’s Ph.D. is in strategy and program development, earned from SKEMA Graduate Business School, in France. In addition, he is a Thought Leadership Principal for Beyond Philosophy, an international customer-centricity and customer experience consultancy (www.beyondphilosophy.com), based in the US.

  • In order to support your organization’s training and growth, Executive Education will provide you with additional savings if three or more individuals from your organization enroll in the same certificate program. Please contact a learning consultant for more information