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Sept 3 – October 20, 2024 – 1.5 Hour, 6:30-8:00 PM Eastern (US) Time$695.00

This program is a synchronous (and recorded) hybrid, cohort based program. It can also be customized for group delivery in your organization. Contact a learning consultant for more information.

This is a concise, seven-week course aimed at mastering prompt engineering for Generative AI products. This course is ideal for learners seeking to harness Generative AI’s capabilities for varied applications, offering a blend of theory, practical exercises, and a comprehensive project for real-world readiness.

  • Industries (representative list)
    • Education
    • Healthcare
    • Financial Services
    • Research and Development
    • Life Sciences
    • Manufacturing
    • Arts and Entertainment
    • Food Services
  • Functional Areas (representative list)
    • Strategy
    • Human Resources
    • Marketing
    • Sales Management
    • Legal
    • Supply Chain
    • Quality Assurance

The Opportunity

Prompt engineering is crucial in today’s workplace because it enhances the effectiveness and efficiency of interactions with AI models, such as language models used in various applications. By crafting precise and well-structured prompts, professionals can significantly improve the quality of AI-generated outputs, leading to better decision-making, increased productivity, and more innovative solutions. Additionally, prompt engineering is vital for automating content creation and facilitating data analysis, both of which are integral to modern business operations. As AI continues to integrate into diverse industries, the ability to effectively guide these systems through prompt engineering becomes a valuable and necessary skill.

Program Benefits

This certificate will create opportunities across a wide variety of industries and job areas to address the integration of AI into job roles and work processes. The applications are only multiplying. This program will provide you the knowledge to confidently employ AI in your organization to increase productivity. You will learn how to apply AI fundamentals, craft prompts that yield high-impact results, craft advanced multi-level prompts, debug results, and apply AI in specific applications culminating in a final project. The frameworks and hands-on practice in this program will open up a wide range of career opportunities at all levels in an organization.

What You Will Learn

The main goal of this certificate is to enable you to develop skills and competencies  employers are look for, including:

  • Apply advanced prompt crafting techniques to enhance Generative AI’s understanding and response accuracy.
  • Analyze the effectiveness of different prompt strategies (e.g., zero-shot, few-shot, chain-of-thought prompting) in various contexts and applications.
  • Evaluate the outputs of Generative AI models critically, identifying biases, inaccuracies, and areas for improvement.
  • Implement debugging strategies to refine and improve Generative AI responses, taking into account ethical considerations and limitations.
  • Learn to plot various advanced charts in Tableau Desktop.
  • Construct and test complex prompts that require manipulation of information, assessing their effectiveness in real-world scenarios.
  • Critically assess the role of prompt engineering within industry applications, preparing a comprehensive final project that applies course concepts to a practical problem.

Course Outline

Introduction to Prompt Engineering and Generative AI
Basics of Prompt Crafting
Learning to Dialogue with Generative AI
Advanced Prompt Techniques
Debugging and Improving Responses
Application-Specific Prompt Engineering
Current Topics

Given the busy schedules of professionals and rising executives, Rutgers has developed a powerful hybrid learning model that combines the flexible delivery of online learning with that of a seasoned professional – a Personal Learning Coach (PLC) – who serves as a learning and career guidant to mentor you through successful completion of your program and set you up for success to achieve your career aspirations.  The course can be delivered in two different fashions.

Cohort-based: In the cohort setting, learners will complete online assignments in advance of synchronous, instructor led sessions.  The PLC will then run the synchronous weekly sessions to highlight aspects of the material and answer questions.  These sessions will be recorded for post-class review.

Individualized support by industry experts: To assure your learning supports where you are and where you want to go in your career, our personalized delivery model teams you up with a learning coach who will meet with you virtually during the course of your study. In your initial meeting, you will discuss your career objectives with your personal learning coach. Over additional scheduled one-on-one virtual meetings they will discuss your questions, homework assignments, and connect your learning to your job and career to make sure you get the most from the material presented and maintain your focus on the learning goals you have set for yourself.

Project Based: You will apply the concepts you learn in a project that you can draw upon as you interview for your new role. Because the project simulates actual work duties of professionals in this field, the project offers you an opportunity to showcase the skills and competencies that employers are looking for in hiring and promoting professionals in their organizations.

Flexibility: Learn on the days of the week and times of day that fit your schedule: E-Learning is available virtually 24/7/365.

Who Should Attend

For individuals in private, non-profit, or government agency organizations who are looking to increase their skills in the applying AI to their work – content and process. These individuals want to enhance their career progression by developing skills that combine technical analysis with the communication of the insights that AI can yield.

Why Rutgers

Earn a credential to put on your resume that showcases your skills to support career success from a trusted public institution serving the people, businesses, and government agencies in the state of New Jersey for over 250 years.

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